Much like her understated leather slides and slingback sandals, which have found loyal fans with the Ohio State 2020 bigten conference Champions signatures shirt in other words I will buy this likes of holistic nutritionist Daphne Javitch and creative entrepreneur TyLynn Nguyen, the Los Angeles–based footwear designer Emme Parsons’s cosmetics arsenal follows a less-is-more ideology. “I’m definitely not a beauty junkie,” Parsons, who founded her namesake brand in 2017, confesses over the phone on a recent afternoon. Rather, the cabinets of her Silver Lake bathroom play host to a smattering of items that have all been recommended to her by friends. There’s Biologique Recherche’s cult exfoliating treatment, a tinted sunscreen from Chanel, Santa Maria Novella’s made-in-Italy potpourri, and one multipurpose moisturizer that has become an essential part of her regimen since she received it as a Christmas gift last year.
“It’s just such a nice hero product,” she says of Minois Paris’s Crème Douce, which she now picks up at Broome Street General Store, as much for its light orange blossom scent and display-worthy packaging as for its all-natural, nourishing formula. “I like the Ohio State 2020 bigten conference Champions signatures shirt in other words I will buy this fact that it’s gentle enough for newborns and small children but you can also use it as an adult,” Parsons explains. To wit, she applies a dollop of the organic shea butter–, almond oil–, and calendula-based cream to her four-year-old son, Remy, after his baths, and reaches for it herself anytime her skin is in need of some extra hydration. Keeping a tube next to her shower as well as in her handbag, she adds, “It can even be used on your face in a pinch.”